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PRESS RELEASE
Unicum & SmartGames To Establish Unicum Gaming!
09 April, 2007 -
Unicum Group & SmartGames, the two major Russian gaming suppliers, have announced they have signed an agreement to merge, in a significant move to consolidate the strength of gaming manufacturing in the domestic and international markets. The transaction has been approved by the boards of directors.
The new company, Unicum Gaming, will spread its activities across traditional and new markets, reinforcing its position as a major gaming manufacturer and promoting its own and partners’ products in Russia and the CIS countries.
The new deal demonstrates Unicum's and SmartGames’ ongoing commitment to provide customers with a unique range of gaming products and solutions for slot operations of any size from a single vendor.
Unicum Gaming’s arsenal includes many well-known brands supported by a variety of products from the world’s leading manufacturers including Atronic International, WMS Gaming, Bally Gaming, Konami, Aristocrat, AGT and AGI.
Together with strong partner and distribution agreements, the new company inherited a solid network of service centres and representative offices in Russia and the CIS. In the international markets Unicum Gaming will promote Unicum’s popular slot machines ONYX, Sensation and Adventures – with a portfolio of more than 70 games, 7 cabinets and SmartGames slots.
A list of overseas regions to which the new company plans to supply its products is topped by South America and Africa, where Unicum and SmartGames have been shipping its machines since 2006.
The company is headed by Boris Belotserkovsky, Unicum’s President. The CEO position is taken by Valery Klesov, Chief Executive Officer of SmartGames. Peter Moffitt, Vice President of Gaming and Chief Technology Officer of Unicum, will continue serving as the head of Unicum Gaming’s research and product development. Sales and marketing will be lead by Lyubov Loginova.
